From Electronics Retail to Technology Development
Helium Enterprises did not begin with an abstract software idea. Its foundation was built through daily, hands-on experience in electronics retail.
In 2018, Ajay Majethiya entered the electronics and smartphone business through Ajay Electronics in Una, Gujarat. Running a retail operation created direct exposure to customer expectations, product financing, inventory movement, warranties, device setup, payment follow-up, retailer margins, local-market trust, and the limitations of existing commercial software.
Instead of treating these recurring challenges as unavoidable, Ajay began thinking about how software and connected-device technology could make underlying processes simpler, safer, and more scalable.
In 2025, Helium Enterprises Private Limited was incorporated to give this work a formal corporate structure and a nationwide technology mission.